Inside Pauls Brain

Last night I watched Ed Dale’s 30 day challenge TV , well I tried to watch it.
There were lots of glitches, sound was bad, a pre recorded segment was all out of whack and in the end it crashed.
Now I am not bitching, this is new technology and Ed is pushing it to it’s edges I think so it wasn’t really a surprise to see the problems.

I am sure they are running around right now trying to figure out what happened, and next weeks show will be better than ever.

My question is , does this mean that Internet TV shows are a real possibility?
I am not talking about for someone with money, I am talking about for someone like me who has a decentish video camera a green screen sheet and a PC?
Are we going to see loads of cooking shows, car repair shows, diy shows all put together by someone at home and presented Wayne’s World style?

I mentioned that I had bought this product yesterday and I promised a review so here goes. First of let me talk about the 800lb Gorilla in the room (no not the mother in law).. PLF2

I (like many others) had been following the launch of Product Launch Formula 2 , which was selling at $2k, and is from all accounts a masterpiece of launching products which will make boatloads of cash. Now I am not questioning whether Jeff Walker knows his stuff, I am sure he does, and I do not think it is “overhyped crap” as someone else mentioned. So why didn’t I buy it?
I mean I have plenty of products that would benefit from a million dollar launch..
Because $2k is not a amount I have laying around right now!

So in its place I spent $9.95 on the Recipe For Sales Page Traffic
What is included

The checklist is a very good idea, at just 2 pages it is something you can print out and keep on your desk while you get ready to launch your product.
The recipe itself is 56 pages in length, the first 7 pages are all the usual bits and pieces, introductions, disclaimers etc.

So what about the 49 pages..
I like them, I like his writing style, I think he has got enough screenshots in there to break it up without feeling like he is just trying to pad the book out.
At $9.95 this is a cheap report so he has taken the opportunity to mention his other products in there and that in itself shows you that he knows the game. Kevin covers using articles and videos to promote your sales page.

All the tasks are broken down into when you should be doing them, weeks before launch, days before, hours before and at launch time. The video method isn’t covered in huge detail but that is because he has a separate recipe available showing you how to make videos.

Overall I think it was worth the $9.95, if you have already got a list and have launched a few products then you may not learn a huge amount however if it only helps you make one more sale then it should more than pay for itself.
I will be looking at some more of his recipes and will let you know what I think..

Come on hands up, who bought a copy of Product Launch Formula 2?

Anyone, there must be someone who reads my blog who has $2k to drop, I will admit that I thought about it but then realized that Kathy might be a bit annoyed when we were $2k short on the deposit for the house we are negotiating on right now.
Yes yes I know that I could do one launch and make a million bucks, but I am not sure I could do it in between now and when I spent a night or two in the hospital after explaining to Kathy why we couldn’t get the house.

So that’s why I am not buying it, however I do have some thoughts..

- The pre-launch stuff has been top notch (as you would expect)
- Just watching the way it was being launched was worth money
- The amount of “I have the best bonus” emails I received was interesting, I expected to get a deluge of them and instead just got a trickle.

My questions include
- As Jeff is now including a copy of version 1 with each order made on the first day,does that mean ebay will be full of people who own no1 already and are upgrading selling of the new or old copy?
If that does happen is it worth paying $200+ for a used copy of PLF1.0?
- Why were the affiliates limited to the big boys? I mean usually with a product at a high price you see everyone and their uncle promoting it. Maybe there is a good reason why there were only a (relatively) few people emailing aff links.
- How many people who bought PLF1 never got beyond watching the intro DVD?
- How many people who buy PLF 2.0 will do the same?

Just watching the videos have at least made me think about what I am doing and I am trying very hard to put some structure into my next product launch (which is hard as it is much easier to just throw it out there and see what happens).

I did buy someone elses very own version of the Product Launch Formula today, I will look through it tomorrow and let you know what I think. At $9.95 it will probably be short of the personal coaching and a few other bits but it is at least affordable for everyone and has no availability problems.

I spoke to a lady last night who needed a refund on her purchase of Squid Hub Searcher , she had watched the videos, read the manual and loved the product. So why did she need a refund?

Because she has a Apple Mac and her husband refuses to put Windows on it!

Now my software (like 99% ,a guestimate, of other software that is aimed at IM) doesn’t work on Apple Macs, My programmer has never worked with macs so I can’t really do much about this unless I find a new programmer.

I understand that people who have macs tend to have a “I am better/smarter/hipper than you Windows users” attitudes and will happily list of all the problems that people have with their Windows PC’s. Now some of these problems are real, some are magnified and a lot of them are due to user error (I mean why bother running updates!).
This feeling of superiority may well be deserved , I don’t want to upset any Mac uber owners who then bring down the wrath of MAC on me, but what is the point of feeling superior if there is no software available to work with?

Maybe there is more software available for Macs than I think, but if I am right then what are Mac owners to do?
I did suggest to the person I was speaking to that she should go pick up a 2nd hand windows machine and use that just to run programs that she has to for Internet Marketing.

Are there enough Apple Mac owners who want to use them for IM to make it worth finding a programmer who can work with it?